By adapting Open Source concepts and principles to marketing, Age of Peers enables Open Source vendors to benefit from a more optimized marketing mix and shorter sales cycles.
Open Source brands grow and thrive around real value created by a community of engaged, informed participants. A healthy community adds tremendous value to almost any activity your company engages in.
At Age of Peers, we see media relations as one of the most powerful tools to build and strengthen your community: a community that includes prospects, customers, partners, users and developers.
portfolio of services
for small, medium and
- Business Strategy
- Branding and Messaging
- Multichannel Marketing
- Public Relations
- Community Management
- Market Research
- Graphic Design
- Collateral (Websites, brochures, …)
- Event Management
- Social Media Management
- SEO / SEM & Analytics
Through our practices, you have cost-effective access to the full range of marketing services combined with unrivaled Open Source expertise – an unbeatable combination.
Test and develop new markets and communities without the need for upfront investment in regional staff, offices and infrastructure.
Choose to completely outsource all marketing, community and media relations work to us or make use of only specific services to enable a corporate marketing project.
Benefit from the hands-on experience and deep knowledge of our unmatched worldwide team of Open Source experts.
For the cost of hiring one person with only specific expertise, profit from the broad expertise of Age of Peers for the same price.
Benefit from proactive monitoring and expert advice that drives communications projects forward actively.
Serving some of the
in the software and
resources and skills
for the benefit of
Vikram Vaswani is an expert in business strategy and technology. He has an MBA from Oxford University and is the author of seven books on open source software development.
Event Management specialist, with national and global experience.
News Editor on Linux User & Developer magazine, Rory heads up brand communications and media relations practice.
Marc is an experienced strategist and hands-on business developer in the area of open technologies, source, standards, data.
I build communities that work, and have been doing that for nearly twenty years.
Age of Peers co-founder Sandro Groganz is an expert in the field of open source marketing.
Mike is an experienced designer and creative director, building visual worlds for editorial and advertising clients for over 15 years.
Dmitri is a tech writer who has been covering Linux and open source software for well over a decade.
Corinna is a media relations expert, with a focus on open source and high tech PR in DACH and the US.
Wes is a media relations expert with a background in Marketing and Communications and wide ranging experience from launching mobile startups in the US/EU to representing established IT vendors and global research/analyst firms.